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February 10, 2005
City of Toronto takes two honours at Ontario Economic Development Awards
  
The City of Toronto was awarded two honours last night from the Ontario
Economic Development Awards in a ceremony held at the Toronto Marriott Eaton
Centre Hotel. Toronto Economic Development took the Co-operative Publication
honour for their work with the Design Industry Advisory Committee on Design
Matters: DIAC Design Industry Study. Toronto Special Events took the Special
Event Campaign/Tourism honour for their work with the 2004 WinterCity Festival.

Each year the Economic Development Council of Ontario recognizes excellence in
marketing through the Ontario Marketing Awards. Co-ordinated by the EDCO
Marketing Awards Committee, all Ontario municipalities, development
corporations, Chambers of Commerce, practitioners of economic development, and
tourism associations and groups are encouraged to submit marketing materials in
the following categories: Business Development, Tourism and Product Development
(Business Development and Tourism).

With support from Human Resources and Skills Development Canada and Toronto
Economic Development, DIAC undertook a study of the design workforce in Ontario
to determine current capabilities, skill gaps and the potential to leverage the
expertise of designers to create greater economic and social advantage. DIAC
members include industry associations representing graphic, industrial,
interior and fashion design as well as architecture and landscape
architecture. The winning publication, summarizing the research findings and
action plan and presenting a compelling new profile for the six design
disciplines, can be downloaded from www.dx.org/diac.

WinterCity is a 14-day city-wide celebration of Toronto's culture, creativity,
cuisine and incomparable diversity of spirit. The inaugural festival was
launched in 2004 on January 30 and ran through to February 12. It invited
audiences to forget the weather and join the party in the world's coolest city.
With stellar free indoor and outdoor programming, the popular prix fixe
restaurant promotion Winterlicious and winter events and discounts at Toronto's
attractions, WinterCity provided the perfect opportunity for tourists to sample
the city's vibrant arts scene. This Ontario Economic Development Award helps
celebrate the success of WinterCity's inaugural year, while aptly capping
today's close of the festival's 2005 edition.

Toronto's Economic Development Office advocates for business and offers direct
assistance to individuals, corporations and other organizations. The Economic
Development Office works directly with companies to identify and address issues
facing the business community, as well as provide information, services and
resources to support and promote Toronto's vibrant economy.

Toronto Special Events celebrates the city year-round by producing events and
festivals that showcase the best Toronto has to offer in music, art, culture,
sports, food, theatre and spectacle. From the frosty festivities of WinterCity
to the massive merriment of the Celebrate Toronto Street Festival, Toronto
Special Events creates events that get people into the city and onto the street.

For more information on Toronto Economic Development and Toronto Special
Events, the public can call Access Toronto at 416-338-0338 or visit www.toronto.ca.


Media contacts:

For Toronto Economic Development:
Laurie Belzak, Sector Development Officer, Toronto Economic Development,
416-392-1296, lbelzak@toronto.ca

For Toronto Special Events:
Amber Authier, Event Supervisor, Marketing, Toronto Special Events,
416-395-7318, aauthie@toronto.ca



 

 

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