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June 16, 2004
Media Advisory: Mayor officially announces Summerlicious on sale details
  
What:
Official announcements of the on-sale details for the Summerlicious restaurant
promotion, as well as particulars about the Celebrate Toronto Street Festival
and the Celebrate Toronto Passport attractions discount program. The Street
Festival launches Toronto's jam-packed summer event calendar. From sport
enthusiasts and music fans to "foodies" and art lovers, everyone will find
something to celebrate July 9 - 11. Full details to be released.

When:
Wednesday, June 16
2:30 - 4 p.m.

Here's what you'll see:
2:30 p.m.
Official announcements
Speakers include Mayor David Miller, City Councillor Brian Ashton, and American
Express' Director of Marketing Heather Nairn-Rand

3 p.m.
Café Victoria's Summerlicious desserts
Guests can see the full presentation of three of Café Victoria's Summerlicious
dessert offerings. Mayor Miller will chat with Executive Chef Daniel Schick.
**Photo Opportunity**

3 - 4 p.m.
Various spokespeople
One-on-one interviews will be available for various July 9 - 11 festivals and
events.

Where:
Le Royal Meridien King Edward Hotel, Café Victoria
37 King St. E.

Why:
Scheduled for July 9 - 11, 2004, the Celebrate Toronto Street Festival
transforms five intersections along the world's longest street, giving the
right of way to a curb-to-curb celebration of tastes, talent and "all that is
Toronto." Yonge Street, where it intersects with Dundas St., Bloor St., St.
Clair Ave., Eglinton Ave. and Lawrence Ave., is converted into a stage for free
entertainment that covers the artistic spectrum. Named the "Best Festival" at
the 2004 Canadian Event Industry Association's Star Awards, this sizzling
summer festival stimulates audiences' senses with hot entertainment to see,
cool music to hear and delicious food to savour.

Media contact:
Amber Authier, Events Supervisor, Marketing,
Toronto Special Events, 416-395-7318, Cell: 416-528-1538,
aauthie@toronto.ca



 

 

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