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February 5, 2004
Toronto City Council affirms commitment to regional Smart Commute Initiative
  
To help reduce traffic congestion and pollution, the City of Toronto will be
part of a regional Smart Commute Initiative.

City Council last week confirmed Toronto's support to partner in the Smart
Commute Initiative, which will develop transportation demand management (TDM)
programs across the Greater Toronto Area (GTA). The programs will provide
commuters with alternatives to driving alone.

Federal government funds will cover approximately one third of total costs of
the Smart Commute Initiative, up to a maximum of $2.5 million over three years.
The private sector and municipalities across the GTA will share the remaining
costs of the $7.7 million project.

"Smart Commute represents a fresh approach to tackling the connected issues of
urban transportation and greenhouse gas emissions," said Mayor David Miller.
"The City will do its part in building widespread acceptance and on-going
support for TDM strategies from both GTA residents and private sector
participants."

"Several TDM measures are at the core of the Smart Commute Initiative," Paula
Dill, Commissioner of Urban Development Services, indicated. "These include:

- establishing ride-matching for carpooling, along with a "guaranteed ride
home" program
- helping to introduce initiatives such as employer vanpools, carsharing,
shuttle services, pedestrian and cycling programs
- promoting the inclusion of TDM measures as part of the development review
process, and
- creating regional marketing and education campaigns."

The City of Toronto made an application in May 2003 for partial funding of the
Smart Commute Initiative under Transport Canada's Urban Transportation Showcase
Program (UTSP). This federal program supports municipal initiatives aimed at
reducing greenhouse gas emissions from transportation. The Smart Commute
Initiative is one of eight chosen from across the country to subsequently
receive federal support.

Media contacts:
Greg Stewart, Transportation Planning, City Planning Division, Urban
Development Services, 416-392-2691
Andrea Addario, Office of Mayor David Miller, 416-338-7119



 

 

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