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October 28, 2009
Toronto Emergency Medical Services (EMS), Chief Bruce Farr, issues a challenge to emergency services across Canada to: “Share a cup with a brave Canuck!”
This afternoon, Chief Bruce Farr issued a challenge to emergency services (EMS, Fire, and Police) across Canada, to join Toronto EMS in supporting the men and women in the Canadian Forces who are serving overseas this holiday season.

“Last year, Toronto EMS, in partnership with Tim Horton’s, sent 4,000 $10.00 Tim Horton gift cards and thank-you notes to the troops stationed in Afghanistan,” said Chief Farr. “We want to triple that number in 2009. To achieve this, we need the help of emergency service staff across the country.”

Chief Farr further explained that Toronto EMS has a 20-year-long partnership with the Canadian Forces. The two organizations have worked together not only to train paramedics and medical technicians, but also to respond jointly to civil emergencies in the city of Toronto and other regions of Canada.

Canadian troops from Land Forces Central Area in Toronto, and Toronto EMS staff were present at the issuing of the Challenge! Colonel Stephen Cadden and Toronto EMS’ Honourary Chief, Major General Richard Rohmer, also attended.

Colonel Cadden thanked Chief Farr and stated, “ It is my pleasure to be here representing Canadian Forces men and women overseas. This type of grass roots community support from our Emergency Medical Service partners is heart-warming to see. Our troops don't expect it, but this type of effort will touch them deeply and I thank you on their behalf."

What to do to support the challenge:
1. Purchase a $10.00 gift card at any Tim Horton’s.
2. Include a personal note in the card - be creative, or a simple “thank-you” will do.
3. Mail, or deliver the cards by December 16, 2009 to:
“Share a Cup with a Brave Canuck! Challenge”
4330 Dufferin Street
Toronto, Ontario
M3H 5R9

Toronto EMS will announce publicly the results of the challenge at the Toronto EMS Headquarters Atrium on Thursday, December 17.

Toronto is Canada's largest city and sixth largest government, and home to a diverse population of about 2.6 million people. It is the economic engine of Canada and one of the greenest and most creative cities in North America. Toronto has won numerous awards for quality, innovation and efficiency in delivering public services. 2009 marks the 175th anniversary of Toronto's incorporation as a city. Toronto's government is dedicated to prosperity, opportunity and liveability for all its residents.

Media contacts:
Kim McKinnon, Coordinator Public Information and Media, Toronto Emergency Medical Services, 416-392-2255,
Dave Ralph, Manager Community Safeguard Services, 416-392-2197,



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