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August 10, 2010
Newly refurbished tennis courts unveiled at Maple Leaf Park in Toronto Multi-level partnership leads to new tennis programming and coaching opportunities for inner-city youth
  
Tennis Canada in partnership with Rogers Communications, the City of Toronto and the Doug Philpott Inner-City Children’s Tennis Fund today unveiled three refurbished courts at Maple Leaf Park in Toronto as part of a larger initiative that will provide free tennis programming and instructor training to youth in the surrounding community.

"Toronto is a great city for tennis. We have public tennis courts in 200 locations around the city and people have been playing tennis on public courts in Toronto parks since 1905,” said Mayor David Miller. “Partnership has been key to this project. The City was extremely pleased to partner with Rogers Communications, Tennis Canada and the Doug Philpott Inner City Children’s Tennis program. The partnership has resulted in beautiful courts, free children’s tennis programs and youth coaching clinics. This partnership has created a wonderful space for residents to enjoy tennis, stay active and healthy and develop sports leadership skills. These types of partnerships make our city a great place to live, work and play. “

With the improvements to the three resurfaced courts, the Philpott Fund will now be able to use Maple Leaf Park as a site for their summer tennis camps. It will be the thirteenth such site running these programs around the Greater Toronto Area which include free introductory tennis lessons to inner-city children. In addition, select participants will be offered leadership and training courses to attain their instructor certification with the hope that the skills learned will lead to future employment or income-generating opportunities.

“We are pleased to participate in such a fantastic initiative as part of our commitment to promoting the grassroots development of tennis from coast-to-coast,” said Susan Gordon, Vice President Marketing Services, Rogers Communications. “Rogers customers value professional and amateur sports in Canada and they love to be entertained, which is why we want to give back to the Toronto community where they live, work and play.”

Participating children and volunteer coaches were present at the unveiling of the court Tuesday where they were able to interact with ATP (Association of Tennis Professionals) World Tour stars Bob and Mike Bryan and hear some first-hand tips from the established pro about what it takes to be successful in the sport. Mayor David Miller was in attendance to show his support for the project and to present the official plaque that will be placed permanently alongside the courts.

"This terrific partnership was formed so that we could bring tennis and active living to the forefront of these children's lives," said Michael S. Downey, president and chief executive officer, Tennis Canada. "Together, we are able to provide additional recreational and leadership opportunities to community members who previously had little access. Tennis Canada is very thankful for the ongoing commitment to the sport from Rogers Communications, the City of Toronto and the Doug Philpott Fund, as it helps us to achieve our mission to promote and grow the game in Canada."

More information about the Philpott Fund’s summer tennis programming is available at http://www.philpottchildrenstennis.ca.

About Tennis Canada
Founded in 1890, Tennis Canada is a non-profit, national sport association responsible for leading the growth, promotion and showcasing of tennis in Canada. Tennis Canada owns and operates two of the premier events on the ATP and Sony Ericsson WTA Tours; Rogers Cup men’s and women’s events that rotate annually between Rexall Centre in Toronto and Uniprix Stadium in Montreal.

In addition, Tennis Canada owns and operates six professional ITF sanctioned events and financially supports six other professional tournaments in Canada. Tennis Canada operates national training centres at the Centre of Excellence in Toronto and at Uniprix Stadium in Montreal. Tennis Canada is a proud member of the International Tennis Federation, the Canadian Olympic Committee, the Canadian Paralympics Committee and the International Wheelchair Tennis Association, and serves to administer, sponsor and select the teams for Davis Cup, Fed Cup, the Olympic Games and all wheelchair, junior and senior national teams. Tennis Canada invests its surplus into tennis development. For more information on Tennis Canada please visit our Web site at: www.lovemeansnothing.ca.

About Rogers Communications
Rogers Communications is a diversified Canadian communications and media company. We are Canada's largest provider of wireless voice and data communications services and one of Canada's leading providers of cable television, high-speed Internet and telephony services. Through Rogers Media we are engaged in radio and television broadcasting, televised shopping, magazines and trade publications, and sports entertainment. We are publicly traded on the Toronto Stock Exchange (TSX: RCI.A and RCI.B) and on the New York Stock Exchange (NYSE: RCI). For further information about the Rogers group of companies, please visit www.rogers.com.

About the City of Toronto
Toronto is Canada's largest city and sixth largest government, and home to a diverse population of about 2.6 million people. It is the economic engine of Canada and one of the greenest and most creative cities in North America. Toronto has won numerous awards for quality, innovation and efficiency in delivering public services. Toronto's government is dedicated to prosperity, opportunity and liveability for all its residents. For information about non-emergency City services and programs, Toronto residents, businesses and visitors can dial 311, 24 hours a day, 7 days a week.


Media contacts:
Sarah Grossman, Coordinator, Media and Communications, Tennis Canada, 416-650-7922, cell 416-509-9694, sgrossman@tenniscanada.com
Angela Volpe, Communications Specialist, Rogers Communications, 416-935-5663, Angela.Volpe@rci.rogers.com
Jane Scarffe, Communications & Marketing Consultant, City of Toronto, 416-397-4062, jscarffe@toronto.ca



 

 

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