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May 7, 2010
Workshops and breakfast speaker series help businesses go green
The City of Toronto and the Toronto office of Green Enterprise Ontario (GEO) have two new programs to help Toronto businesses gain a competitive advantage by going green. The first is a series of one-day workshops to help businesses create an environmental management system based on "ISO 14001" - a standard that the International Organization for Standardization (ISO) has created to help businesses manage their environmental impacts.

The second new program is a Breakfast Speaker Series featuring experts in the fields of energy efficiency, clean tech, green building and sustainable design.

The ISO 14001 workshops, which begin on May 20, help participants create a customized environmental management system (EMS) that will
• identify and control the environmental impact of their business activities, products and services
• help them set efficiency objectives and track results
• help them continually improve their environmental performance, and
• allow them to self-declare their business as ISO 14001 compliant and use the ‘ISO 14001 Self-Declared’ logo in their marketing and promotional materials.

“These workshops offer a fast and efficient way for small and medium sized businesses to create their own environmental management system, and self-declare their business as ISO 14001 compliant at a fraction of what it would cost to hire an outside consultant,” said Chris Lowry, Coordinator of GEO-Toronto.

“Running an environmentally responsible business is about more than selling green products; it’s about understanding the impact of your operations and making efficient and sustainable choices based on your objectives. The workshop helps businesses do just that - and save time, money in the process,” said workshop instructor Shirley Segev.

Businesses that agree to participate in the Live Green Toronto Membership Card program, which will officially launch in August 2010, are eligible for a reduced workshop fee of $150 plus GST. The regular rate is $250 plus GST. The ISO 14001 workshops are one more way that the Live Green Toronto Membership Card program will help Toronto businesses realize the benefits of going green. The Live Green Toronto Membership Card program gives consumers discounts or special offers when they purchase green products and services at participating businesses.

The Breakfast Speaker Series kicks off on May 25 with Smart Money: Energy Efficiency, the Feed-In Tariff (FIT) and other Income Opportunities for Building Owners and Managers. With a focus on ways to save money on energy costs, and increase building revenue by participating in the new FIT program, the session will be of interest to building owners who want to increase total building revenue, managers who wish to lower building operating costs, and FIT solutions providers who want to connect with potential clients.

Speakers include Robert Hellier, Chair, Ontario Sustainable Energy Association and Manager, Centennial Energy Institute; Dan Rames, Manager, Special Projects, CAPREIT a major property owner; and Derek Satnik, Managing Partner, Mindscape Innovations, a leading solutions provider.

The event is co-sponsored by the BOMA Conservation and Demand Management Program and presented in association with Greening Greater Toronto and the Ontario Sustainable Energy Association.

To register and for more information about the ISO 14001 workshops and Breakfast Speaker Series, visit, or contact Green Enterprise Ontario at or 416-644-1012.

Green Enterprise Ontario (GEO) is Ontario’s sustainable business alliance. GEO envisions a sustainable society which balances the three pillars of people (social equity), planet (healthy environment) and the economy (long-term prosperity) and commits to meeting the needs of the present without compromising the ability of future generations to meet their own needs.

Shirley Segev is a green business coach who is implementing environmental management systems conforming to ISO 14001. Prior to focusing on environmental management as a consultant, she worked for many years in consumer packaged goods marketing, specializing in innovation.

Toronto is Canada's largest city and sixth largest government, and home to a diverse population of about 2.6 million people. It is the economic engine of Canada and one of the greenest and most creative cities in North America. Toronto has won numerous awards for quality, innovation and efficiency in delivering public services. Toronto's government is dedicated to prosperity, opportunity and liveability for all its residents. For information about non-emergency City services and programs, Toronto residents, businesses and visitors can dial 311, 24 hours a day, 7 days a week.

Media contact:
Valerie Cassells, Senior Communications Consultant, 416-392-8306,



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