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May 15, 2002
South Etobicoke's Business Improvement Areas (BIAs) join together to preserve their main streets
  
Economic Development -- Toronto City Councillors Irene Jones and Peter Milczyn
were among the 70 people gathered at The Assembly Hall last night to hear the
results of the Commercial Area Market Study. This study was commissioned by the
four South Etobicoke Business Improvement Areas (BIAs), the City of Toronto's
Economic Development Division and the South Etobicoke Regeneration Project, an
organization that was formed to stimulate the economy in South Etobicoke. The
study was funded by the four South Etobicoke BIAs, the City of Toronto and the
South Etobicoke Regeneration Project to help local retailers understand how to
stimulate their local shopping areas and compete with big box stores and power
centres.

Councillor Irene Jones, Ron Nash, Commercial Area Advisor from the City of
Toronto, Liz Hercun, representing the BIAs, and Wendy Pinder of the South
Etobicoke Regeneration Project, provided background for the study before
Richard Talbot of Talbot Consultants International and Market Research
Corporation gave his presentation about the Central Market Area Study results.

Talbot has executed numerous studies for large retailers and was able to use
some of the same techniques to help South Etobicoke retailers. "We believe,"
said Talbot, "urban strip retail areas can only compete with enclosed shopping
centres if the same level of retail planning and co-ordination is devoted to
these retail areas as is devoted to shopping centres." Talbot added, "The South
Etobicoke BIAs needs to re-position to a changing population in the local area
and re-merchandise to meet customer need. South Etobicoke customers want to see
more local stores and specialty stores and neighbourhoods will benefit by
clustering stores together like villages do."


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