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June 14, 2007
Media Advisory: Toronto Fire Services launches vital civic smoke alarm program
Toronto Fire Chief Bill Stewart will launch the Toronto Fire Services’ annual smoke alarm program, called “Alarmed for Life” on Saturday. This is a proactive, community-based smoke alarm education program designed to provide fire and life safety information to the public.

Chief Stewart will demonstrate to the media how the program will work by visiting a Toronto homeowner, and discussing residential smoke alarm requirements. Media will have an opportunity to participate in a short ride-along interview with the Fire Chief in the community.

Date: Saturday, June 16
Location: 20 Totteridge Rd., Etobicoke
Time: 10 a.m.

The “Alarmed for Life” program operates from Saturday, June 16 to September 23. Toronto Fire Fighters are available to visit single family residences, town houses, and semi detached homes on weekends to provide homeowners with vital information on how to protect their loved ones from harm through the diligent use of working smoke alarms. Fire fighters will distribute the Toronto “Alarmed for Life” brochure, which is now available in 11 different languages in addition to English.

Effective since March 1, 2006 it is law in Ontario homes to have a working smoke alarm installed on every storey within the home and outside all sleeping areas, whether owner occupied or rented.

Failure to comply with the Fire Code smoke alarm requirements could result in a ticket for $235 or a fine of up to $50,000 for individuals or $100,000 for corporations.

Toronto is Canada’s largest city and sixth largest government, and home to a diverse population of about 2.6 million people. It is the economic engine of Canada and one of the greenest and most creative cities in North America. In the past three years Toronto has won more than 50 awards for quality and innovation in delivering public services. Toronto’s government is dedicated to prosperity, opportunity and liveability for all its residents.

Media contact:
Toronto Fire Services Media Line, 416-338-0763



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