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April 24, 2007
Media Advisory: Belinda Stronach, Rick Mercer, UNICEF Canada and Mayor David Miller Spread the Net on Africa Malaria Day at Toronto City Hall
  
Belinda Stronach, Rick Mercer, UNICEF Canada and Toronto Mayor David Miller will be joined by Canada’s newest Spread the Net Ambassadors and corporate partners on Africa Malaria Day in front of Toronto City Hall, tomorrow, Wednesday, April 25 at 12:35 p.m.

Date: Wednesday, April 25
Time: 12:35 p.m.
Place: Toronto City Hall, 100 Queen St. W. (front entrance)

All media and the public are invited to attend.

About Malaria and Spread the Net:
Every year there are between 350 and 500 million cases of malaria in the world - the vast majority of them in sub-Saharan Africa, and most of those among children. Malaria is the largest single cause of death among African children less than five years of age, claiming more than one million young lives every year. Those who survive the infection can still face severe life-long debilitation. Insecticide-treated bed nets are hung over beds to keep out malarial mosquitoes. They are an inexpensive and highly effective tool for preventing the spread of malaria. When properly used, bed nets can reduce malaria transmission by up to 50 per cent and deaths of children by 20 per cent.

The Spread the Net campaign was launched as a partnership with UNICEF Canada in November 2006 by co-chairs Belinda Stronach and satirist Rick Mercer. With the slogan, 1 Net. 10 Bucks. Save Lives, the goal of the campaign is to raise $5 million to fund the procurement and free distribution of 500,000 anti-malarial bednets at 10 dollars each, for children in Rwanda and Liberia over the next two years. Visit http://www.spreadthenet.org.

Media contacts:
Don Wanagas, Director of Communications, Office of Mayor David Miller, 416-338-7134
Stuart Green, Deputy Director of Communications, Office of Mayor David Miller, 416-338-7119
Susan Smith, Bluesky Strategy Group, 613-371-0624, susan@blueskystrategygroup.com
Michael Bociurkiw, UNICEF Canada, 416-482-4444 ext. 831, mbociurkiw@unicef.org



 

 

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