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September 30, 2007
Toronto transformed by artists Scotiabank Nuit Blanche surpasses all expectations
Last night from dusk until dawn, the public descended onto the streets of Toronto to participate in a cultural spectacle that defied all expectations. For one night only, Scotiabank Nuit Blanche, a ‘free all-night contemporary art thing’ transformed the streets of Toronto into an exhilarating urban artistic experience.

“I am truly inspired by the collective efforts of the 500 artists, 125 cultural institutions, hundreds of volunteers, our corporate and media partners and City employees in pulling off a bigger, more spectacular event than we could have imagined,” said Mayor David Miller. “Last year, Torontonians embraced the event with open arms and proved beyond a doubt that our city is embarking on a cultural renaissance and that is why I committed to bringing it back. The overwhelming response to the second edition of Scotiabank Nuit Blanche has positioned it as one of the most important cultural events in the city.”

“Like so many Torontonians, I was thrilled to take part in Scotiabank Nuit Blanche 2007,” said Chris Hodgson, Executive Vice-President and Head, Domestic Personal Banking, Scotiabank. “The quality of the work on display was truly exceptional and I would like to congratulate all of the artists, curators and everyone working behind the scenes for their tremendous effort. Scotiabank Nuit Blanche is another way that we are able to support and enrich our communities by giving back in the neighbourhoods where we live and work, and we are proud to be a part of this amazing event.”

“I’m impressed by the sense of community and camaraderie that came out of an event of this scale. It brought so many different people together for a common goal - to celebrate the arts and to make them accessible to everyone. I’m so proud to be a part of something so special - for the city and all its residents,” said Michelle Jacques, a curator for the event.

“Scotiabank Nuit Blanche is by far the most diverse and accessible art-based event in Toronto. It was about far more than the art on display - the event showcased the enormous breadth and depth of talent and creativity this city possesses. This is powerful, powerful stuff!” said Kristyn Wong-Tam, one of Scotiabank Nuit Blanche’s 500 participating artists.

Toronto came alive as residents explored unfamiliar corners of the city or encountered familiar destinations in a whole new light. A sense of adventure emanated from the constantly wandering masses. At every project, crowds of people gathered with curiosity, wonder and delight as the nocturnal experience unfolded around them.

The official attendance and economic impact figures for the event will be released at a later date as part of a comprehensive study by Enigma Research Corporation.

Scotiabank Nuit Blanche is Toronto’s all night celebration of contemporary art. First produced in 2006 as part of the City’s Live With Culture campaign, the event was so successful, it was brought back in 2007 as an annual signature event for the City of Toronto. The Toronto Government received an Urban Leadership Award for the inaugural Scotiabank Nuit Blanche 2006. Scotiabank Nuit Blanche is produced by the City’s Special Events office in collaboration with Toronto’s arts community.

Scotiabank is committed to supporting the communities in which we live and work, both in Canada and abroad. Recognized as a leader internationally and among Canadian corporations for its charitable donations and philanthropic activities, in 2006 the Bank provided more than $42 million in sponsorships and donations to a variety of projects and initiatives, primarily in the areas of healthcare, education, social services and arts and culture.

Toronto is Canada’s largest city and sixth largest government, and home to a diverse population of about 2.6 million people. It is the economic engine of Canada and one of the greenest and most creative cities in North America. In the past three years, Toronto has won more than 70 awards for quality, innovation and efficiency in delivering public services. Toronto’s government is dedicated to prosperity, opportunity and liveability for all its residents.

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Media contact:
Giannina Warren
Toronto Special Events



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