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January 22, 2007
Quit smoking - drive away in a car
For anyone who has made a resolution to quit smoking, the provincial Driven to Quit Challenge, hosted by the Canadian Cancer Society, offers a powerful reason to quit for good - a chance to win a 2007 Acura CSX.

Contest registration starts today, Monday, January 22, during National Non Smoking Week and runs until Wednesday, February 28. Participants must be at least 19 years old, and must be smoke-free for the entire month of March. The grand prize presentation takes place in April. In addition to the Acura CSX, there are seven regional prizes of Sony widescreen TVs.

“Smokers have an opportunity to quit, with the support of thousands of other Driven to Quit Challenge participants,” said Dr. David McKeown, Toronto’s Medical Officer of Health. “There are many effective quit-smoking resources available.”

For more information, contact Toronto Public Health at 416-338-7600, or the Smokers’ Helpline at 1-877-513-3333. For contest details or to register, visit the Driven to Quit Challenge website at For quit smoking tips, visit the Toronto Public Health website at

Toronto is Canada’s largest city and sixth largest government, and home to a diverse population of more than 2.6 million people. It is the economic engine of Canada and one of the greenest and most creative cities in North America. In the past three years Toronto has won more than 50 awards for quality and innovation in delivering public services. Toronto’s government is dedicated to prosperity, opportunity and liveability for all its residents.

Media contact:
Rishma Govani
Toronto Public Health



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