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June 4, 2001
It's not the Loveboat, it's Le Levant
Economic Development, Culture and Tourism -- Le Levant, the first
cruise ship to sail into Toronto harbour this year, arrived today. Its arrival
marks the beginning of a busy summer season. This summer, four ships will make
a total of 18 dockings in Toronto bringing an estimated 6,000 passengers to
enjoy Toronto sights, sounds and shops.

Two of the ships are newcomers. The U.S.-based Cap May Light, operated by
American Classic Cruises, is scheduled to arrive in its maiden voyage to
Toronto on July 13. Cap May Light staff are already arranging excursions to the
CN Tower, shuttle buses to the Eaton Centre, tours of City of Toronto parks
including Edwards Gardens and hiring Toronto performers as onboard
entertainment. American Classic Cruises is excited about expanding into Toronto
and is currently building a sister ship, the Cape May Cod, to launch in the
Great Lakes in 2002. Both ships hold 200 passengers.

The second new ship, the Arcadia, a 200-passenger vessel based in Greece,
chartered through the U.S.-based Great Lakes Cruising, will make its maiden
voyage to Toronto on August 2, 2001.

The number of cruise ships visiting Toronto continues to grow. Toronto is part
of the Great Lakes Cruising Consortium (GLCC), which brings together port
cities around the Great Lakes to promote the Great Lakes as a new and exciting
destination. Toronto is also part of Cruise Ontario which focuses on
development activities on this side of the boarder.

"We are very pleased that Economic Development staff were able to assist Cruise
Ontario in making a successful application to the Canadian Tourism Commission.
This resulted in funding in the amount of $144,000 that will be used to expand
cruise ship activity," said Brenda Librecz, Managing Director, Economic

A healthy cruise ship industry will contribute to Toronto's already strong
tourism industry. Some 16.2 million people visit Toronto each year, spending
approximately $3.3 billion. The proposed revitalization of the waterfront will
further enhance the cruise experience for tourists visiting the city.

"The Great Lakes Cruise Shipping Initiatives Annual Update" has been released
and is available to the public.

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