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April 19, 2001
City program encourages drivers to watch their speed
  
The City of Toronto, in conjunction with Toronto Police Service, is launching a
project aimed at improving traffic safety by encouraging motorists to comply
with speed limits and to adjust their speed according to weather conditions.

The program, called "Watch Your Speed", features customized trailers containing
a radar unit and a display board. The board displays two sets of numbers -- the
vehicle's actual speed and the posted speed limit for the street.

Two speed trailers used for the project will be rotated throughout the city on
local residential streets from April 17, 2001 to December, 2001. They will be
located at sites with a history of speeding concerns.

The goal of the program is to display to drivers their actual speed on
residential streets and encourage them to slow down if they are going too fast.

"This initiative will respond to concerns from communities about making our
streets safer for pedestrians, local residents, cyclists and other motorists,"
said Steven Kodama, Manager, Traffic Data Centre, Transportation Services, City
of Toronto. "By showing drivers their speed on these roads, we hope to
encourage appropriate vehicle speeds on residential streets."



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