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October 30, 2006
VIA Rail Canada becomes corporate sponsor for Toronto 2015 World Expo bid
  
Toronto 2015 World Expo Corporation COO Michel Frappier today announced the signing of another sponsorship deal for Toronto’s bid to host the 2015 World Expo. VIA Rail Canada has signed on as a Tier Two sponsor.

On October 18, Expo Corp announced Bell Globemedia as the bid’s National Media Sponsor.

“We are delighted that VIA Rail has agreed to become a corporate sponsor for Toronto’s bid,” Frappier said. “In addition to the broad public support for Toronto 2015, more and more companies are discovering what a unique opportunity to reach a global audience Toronto 2015 and the multi-year marketing campaign that leads up to it will be.”

“VIA Rail has been proudly carrying international and domestic travelers across Canada for close to 30 years. “We look forward to being part of this important global initiative,” said Steve Del Bosco, VIA’s Chief Customer Officer. “What better opportunity to show the world what we at VIA already know: just how great Canada truly is.”

Under BIE regulations, the Government of Canada has until November 2 (18:00 hours Paris Time) to submit a formal letter of candidacy on Toronto’s behalf.

About Toronto 2015 World Expo Corporation
The Toronto 2015 World Expo Corporation is a subsidiary of the Toronto Economic Development Corporation (TEDCO). TEDCO is designated as Toronto’s principal redevelopment entity. To keep up to date on the latest news about Toronto 2015 World Expo, subscribe to the ExpoUpdate newsletter at http://www.expo2015torontoconsults.ca.

About VIA
As Canada's national passenger rail service, VIA Rail Canada's mandate is to provide efficient, environmentally responsible and cost effective passenger transport services, both in Canada's business corridor and in remote and rural regions of the country. Serving more than 450 communities with a network of inter-city, transcontinental and regional trains, demand for rail services continues to grow as more Canadians turn to train travel as a safe and convenient travel choice.

Media contact:
Rosalynd Rupert, Devon Group, 416-504-5151 ext. 302, rrupert@devongroup.ca


 

 

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