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September 20, 2006
City of Toronto voter outreach
  
The City of Toronto is undertaking a number of strategies to ensure that voters are aware of the November 13 municipal election.

In addition to posters, newspaper advertisements and a tabloid that will be distributed to every household in Toronto, the City has launched a new Voter Outreach Section on its election website. Interested community groups can go to this new section of the website and download information about the election. The Voter Outreach Section of the website includes a PowerPoint presentation that can be used by community groups to inform their constituents of important election information. In October it will be updated to include multilingual information for voters whose first language is not English.

The City of Toronto also has a number of special strategies to reach voters who traditionally have a lower voter turnout rate.

Homeless Elector Strategy
A brochure and poster designed to educate homeless voters on the qualifications to be an elector, their entitlement to vote, how to be added to the voters’ list, how to vote, where to vote and to promote voting day in general.

These posters and brochures will be distributed to shelters, drop-in centres and agencies serving the homeless to promote the election and highlight services designed especially for homeless voters.

A copy of the brochure is available on the Voter Outreach Section of the website.

Tenant Outreach Strategy
The City is working with the Federation of Metro Tenants' Associations to ensure that tenants are aware of the municipal election and their right to vote. The City is placing advertisements in the Federation of Metro Tenants' Associations’ newsletter and in publications designed for tenants such as Hi-Rise.

Electronic copies of the newsletters will be available on the Voter Outreach Section of the website once they are published.

Youth Outreach Strategy
The City is committed to ensuring that young, first-time voters exercise their right to vote. As such, the City is working with the Toronto Youth Cabinet to reach out to first-time voters.

Any organization interested in obtaining election information can email the City at elections@toronto.ca or call the elections office at 416-338-1111 to be placed on a distribution list.


Media contact:

Brad Ross
City of Toronto Media Relations
416-392-8937


 

 

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