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July 17, 2006
Media Advisory - Toronto Fire, Police and EMS urge residents to donate blood for Sirens for Life campaign
Toronto Fire Services, Emergency Medical Services (EMS) and Toronto Police Service staff will participate in the launch of Canadian Blood Services’ Sirens for Life annual blood donor challenge in an effort to raise awareness about the critical need for blood in the community.

Date: Tuesday, July 18
Time: 10 a.m. to 2 p.m.
Location: Fire and Emergency Medical Services headquarters
4330 Dufferin St.

Being on the front-line and responding to daily tragedies, Fire, Police and Emergency Medical Services staff know how important donations make to the lives of those in need, and are urging Toronto residents to support this campaign. Special events are taking place across the region to recognize the support of unsung heroes in saving lives in their communities.

Canadian Blood Services aims to collect 1,100 units of whole blood from July 1 to September 4 to meet patient needs in the Central Ontario Region. All blood types are required, with a special call for type O-Negative donors.

For more information, call Canadian Blood Services at
1-888-2-DONATE or visit

Media contact:

Stephan Powell
District Chief
416-570-2841 (cell)
416-334-5233 (pager)



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