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February 6, 2001

New numbers confirm Toronto's rank as Hollywood North
  
Toronto continues to lead Canada as the most attractive city for film and
television production. Production companies lavished $1.322 billion in Toronto
in 2000 according to statistics released today by the Toronto Film and
Television Office of the City's Economic Development Division.

"Toronto is Hollywood North," said Mayor Mel Lastman, who thanked the city's
film crews and production houses for their hard work in making Toronto the
number one choice for film and television production in Canada.

"We told production companies in the U.S. that we wanted their business -- and
they responded by spending $890.3 million on major projects here last year, an
increase of 6.7 percent," added the mayor.

Major projects included feature films and movies made for the silver screen,
television, mini-series, television series and specials.

"Location filming permits in Toronto increased by eight per cent last year,
thanks to our combination of quality facilities, exceptional crews and an
advantageous foreign exchange rate," said Rhonda Silverstone, manager of the
Toronto Film and Television Office.

An additional $300 million was spent on 451 commercials shot in the city, as
well as $125 million on animation, digital effects and physical effects. Music
video production accounted for $6.7 million.

In total, the Toronto Film and Television Office issued 3,799 location filming
permits in the former City of Toronto for 1,211 projects involving 7,532
shooting days.

Silverstone said, "This year is off to a good start. The industry can expect
improved service from a harmonized film office that will issue permits
city-wide and promote Toronto as a location destination."


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